SUPERMARKET staff in Malvern are doing their bit to help give elderly, homeless and vulnerable people a much-needed lift this Christmas.
For the second year running, Waitrose will help to support people in the community ahead of the big day.
With more than 750,000 over 65s saying they always or often feel lonely, the support is aimed at tackling that at what for many others is the most sociable time of the year.
The retail giant, which has a branch in Great Malvern, will help support Christmas lunch events for people who might otherwise be on their own on Christmas day.
Waitrose is asking organisers of local Christmas dinner events to get in touch with them so they can apply for support. The deadline for requests is Friday, October 10
The support will see every Waitrose shop supporting community Christmas lunch events – offering food, money and other resources with staff asking its customers to think of people in their community who might be lonely this Christmas and do small things to help make a difference.
Each of the retailer’s 326 shops will be supporting by volunteering their time and donating money or produce to put towards community Christmas dinner events.
Tina Varns, Waitrose community manager, said: “Our branches are at the centre of the communities they serve. We know how important this time of year is to so many people and it is important everyone has the opportunity to enjoy that.
“We want to play our part in helping more people have a Merry Christmas this year.”
For more information visit the Waitrose store in Edith Walk or call 01684 560007.